As a contributor to this book I am inclined to give a great review but in order to be totally transparent, I will explain why I think it is such a good book.
Case studies are the best way to learn how to use a new tool and YouTube is just that, a tool. Brad and Debra have done an excellent job highlighting real-world stories of how individuals and companies have used YouTube to generate revenue.
Written in a style that is not like many business books that provide advice and ideas, it is easy to approach, provides great stories and leaves you wanting to try some of the tactics you read about.